The problem with off-the-shelf.
GOOOD opened with the standard hospitality stack: a card-reader app, a booking app, a marketing tool, a separate compliance folder, and a spreadsheet for events. Each one worked in isolation. None of them talked to each other. The same customer had three different records across three tools, and nobody could say what the customer had spent over the year. On a busy Friday the kitchen was running on goodwill and printed slips.